EA SPORTS Halloween Campaign Gives Players Scary Power Boosts & Virtual Trick-or-Treat


As we covered two of these games quite a bit, I thought we would share out this announcement from EA Sports.

Press release:

EA SPORTS is spreading the Halloween spirit across its biggest sport titles this year, bringing “terrifying” power to top athletes in Madden NFL, FIFA and NHL.

Heading into Halloween weekend, gamers playing these three major sports games will see the following “scary good” updates:

· NFL legends and superstars will morph into super-performers, going from great to truly fearsome in Madden Ultimate Team packs (Oct 27 – Nov 4)

· FIFA 17 will  unveil frighteningly good transformations of 23 of the world’s best soccer players such as Andrea Pirlo, Thomas Müller, Dimitri Payet, and more with “Ultimate Scream” player boosts in FIFA Ultimate Team (Now through Oct 31)

· Gamers can embark on a virtual “trick-or-treat” to collect five candy collectibles, including candy corn, in NHL 17 to unlock high value players within NHL Ultimate Team (now through Nov 4)

Below please find more detail on each game’s individual Halloween promotion. Please let me know if you have any questions or if you’d like to speak with EA SPORTS.


Madden NFL 17

In Madden Ultimate Team, 20+ NFL legends and superstars will morph into super-performers during Halloween Weekend, going from great to truly fearsome. How fearsome? Imagine a player’s rating going from ~80 OVR to a 90+ OVR. Yea, that scary. Fans can find the super-powered players, like a Michael Vick boost from 82 OVR to 95 OVR, in MUT packs starting October 27th. In addition to discovering super-powered players in MUT, Madden NFL 17 fans can also find Halloween-themed players, challenges, live events and more for a limited time (Oct. 27 – Nov. 4).

Finally, as fans get amped up for the Chicago Bears face off with the Minnesota Vikings on Halloween night, there will be a special Brian Urlacher giveaway for all players who login to Ultimate Team Oct. 27-30th to receive a Most Feared Master Brian Urlacher for free.


FIFA 17

In FIFA Ultimate Team, FIFA 17 will  unveil frighteningly good transformations of 23 of the world’s biggest soccer players such as Andrea Pirlo, Thomas Müller, Dimitri Payet, etc. with “Ultimate Scream” player boosts. From Oct 21st – 28th, the “Ultimate Scream” players will be available in packs with upgraded ratings as unique items. During the Halloween Weekend (Oct 28 - Oct 31) these players will “come alive” and get a huge temporary ratings boost.


NHL 17

In NHL 17, gamers can go on a virtual trick-or-treat. From now until November 4th, fans that collect five distinct candy collectibles will unlock high value players within HUT. The collectibles, chocolate bar, foil wrapped candy, lollipop, candy cord and licorice can only be obtained in special Trick or Treat packs and fans can take them and combine them with other items (Carbon Collectibles and Gold Collectibles) to receive different rewards. There is also a 6th MASTER collectible (bag of candy) that fans can receive by completing an Epic Player Set.

Article by Nick
Share on Google Plus